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List Building 101: Lead Magnets

List Building 101: Lead Magnets

Email marketing still reigns It seems like everyone is talking about list building these days. And for good reason: email marketing is still the most effective way to reach readers and grow your platform. Your book, email list, and website are truly the only assets...
How do Meta layoffs affect you?

How do Meta layoffs affect you?

Meta, the parent company of Facebook and Instagram announced the layoff of 11,000 employees this week. The massive layoff came after the company announced historic financial losses earlier this year. You’re probably wondering why this matters to you. Do you remember...