Monitoring your Metrics

Monitoring your Metrics

Tracking your marketing results Now that you’ve begun to build your flawless author foundation, it’s time to track your results. All the work you put into building and growing your author platform won’t matter if you’re not monitoring your metrics. Failing to track...
Flawless Author Foundations: Blogging

Flawless Author Foundations: Blogging

Building Flawless Author Foundations We continue our series on building flawless author foundations by looking at the sometimes loved, but more often dreaded practice of blogging. When I mention this topic during coaching, I can sometimes see the look of fear and...
2022 Pinterest Strategy for Authors

2022 Pinterest Strategy for Authors

Grow your Author Platform I’m trying something new and I want you to try it with me. The Pinterest experts I’ve been following say that we need to change our pinning strategy to increase visibility. In this week’s blog, I walk you through a pinning...
A Word About Technology

A Word About Technology

A Word About Technology I recently conducted an informal survey through my weekly email, asking subscribers about their biggest struggle in maintaining their author marketing programs. One of the most common responses was tech. I can confirm, in my experience with...