Why AI Won’t Replace Authors in Writing Books: Exploring the Benefits of AI-Assisted Writing
Understanding the Limitations of AI in Book Writing and How AI-Powered Tools Can Aid Authors in Other Ways (Stick with me to the end or scroll to the bottom for the spoiler!) The advent of artificial intelligence (AI) has sparked concerns among writers and authors...
Is Artificial Intelligence Really a Bad Thing?
You probably haven't noticed, but you're already using Ai. With all the fuss over artificial intelligence over the last few months, most recently by the big tech guys calling for a slowdown, I thought I’d do a bit of research to see how impacted we are by Ai in our...
List Building 101: Lead Magnets
Email marketing still reigns It seems like everyone is talking about list building these days. And for good reason: email marketing is still the most effective way to reach readers and grow your platform. Your book, email list, and website are truly the only assets...
How do Meta layoffs affect you?
Meta, the parent company of Facebook and Instagram announced the layoff of 11,000 employees this week. The massive layoff came after the company announced historic financial losses earlier this year. You’re probably wondering why this matters to you. Do you remember...
Email Marketing for Authors: Nurturing your Email List
It's time to talk to that email list. This week, we continue our series on email marketing. If you’ve created a lead magnet and have begun to collect email addresses from fans and followers, congratulations! Now what? It’s a serious question. Once you’ve begun to...
Email Marketing for Authors: List Building
List Building for Visibility Every author wants to increase visibility of their platform and work. How you do that can vary, depending on the author’s goal, genre, platform, and audience. Today, it’s common for authors to rely heavily on social media to increase...
Purposeful Rest
I don't know who needs to hear this, but it's okay to rest. As I publish this, I’m coming back to work after a brief, but restful three-day break for the Easter holiday. I notified clients that I would be unavailable for three days. I planned and scheduled work ahead...
Marketing Mindset for Authors
What does author mindset sound like? I give up. This is pointless. I’m wasting my time. I don’t know what I’m doing. I don’t have time for this. Or maybe I've got this. I’m going to sell 10 books this week. I’m going to get 50 reviews by the end of the year. I’ll...
Simple Tips to Improve Your Author Website SEO
What is SEO and why do you need it? SEO, or search engine optimization, refers to ranking in a search, typically Google. The goal is to have the first few page results of a search filled with references about you to make it easier for people to find you. That might be...
