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Email Marketing for Authors: List Building

Email Marketing for Authors: List Building

List Building for Visibility Every author wants to increase visibility of their platform and work. How you do that can vary, depending on the author’s goal, genre, platform, and audience. Today, it’s common for authors to rely heavily on social media to increase...
Flawless Author Foundations: Blogging

Flawless Author Foundations: Blogging

Building Flawless Author Foundations We continue our series on building flawless author foundations by looking at the sometimes loved, but more often dreaded practice of blogging. When I mention this topic during coaching, I can sometimes see the look of fear and...
A Word About Technology

A Word About Technology

A Word About Technology I recently conducted an informal survey through my weekly email, asking subscribers about their biggest struggle in maintaining their author marketing programs. One of the most common responses was tech. I can confirm, in my experience with...
Flawless Author Foundations: social media platform

Flawless Author Foundations: social media platform

The next step in our series in building flawless author foundations begins with social media. Most people have a love/hate relationship with social media. I know I have a love/hate relationship with social media. I love to watch videos of babies and dogs. Anything...
Author Foundation: Your GoodReads Author Profile

Author Foundation: Your GoodReads Author Profile

Building Flawless Author Foundations We’re continuing the series on building author foundations by claiming your author profiles on GoodReads. Even if you’ve done this already, there’s a good chance you’ve missed a few gems in this profile. So stick with me until the...