Email Marketing for Authors: List Building

Email Marketing for Authors: List Building

List Building for Visibility Every author wants to increase visibility of their platform and work. How you do that can vary, depending on the author’s goal, genre, platform, and audience. Today, it’s common for authors to rely heavily on social media to increase...
Marketing Mindset for Authors

Marketing Mindset for Authors

What does author mindset sound like? I give up. This is pointless. I’m wasting my time. I don’t know what I’m doing. I don’t have time for this. Or maybe I’ve got this. I’m going to sell 10 books this week. I’m going to get 50 reviews by the end of the year....
Monitoring your Metrics

Monitoring your Metrics

Tracking your marketing results Now that you’ve begun to build your flawless author foundation, it’s time to track your results. All the work you put into building and growing your author platform won’t matter if you’re not monitoring your metrics. Failing to track...
Flawless Author Foundations: Blogging

Flawless Author Foundations: Blogging

Building Flawless Author Foundations We continue our series on building flawless author foundations by looking at the sometimes loved, but more often dreaded practice of blogging. When I mention this topic during coaching, I can sometimes see the look of fear and...